Join a team at the intersection of coffee, content, and technology, reimagining how Indian coffee is experienced. 🎯 About the Role This role brings together storytelling,…
About SoCoffee
SoCoffee is building a smart, tech-enabled coffee company focused on unlocking the full potential of Indian specialty coffee — from farm to cup. We work directly with small and mid-sized growers across India, owning the post-harvest processing to ensure traceability, consistency, and quality at scale. By leveraging technology, data, and AI, we are transforming the way coffee is fermented, dried, sorted, and profiled — enabling a new generation of Indian coffees to meet global specialty standards. As we work to produce better coffee at origin, we also believe it’s equally important to tell the stories behind it. SoCoffee has a strong content and storytelling engine — dedicated to showcasing the people, estates, processes, and innovations shaping Indian coffee. We believe that sharing these stories not only brings visibility to deserving growers and regions, but also plays a powerful role in shifting global perception and elevating the brand of Indian coffee. At the heart of SoCoffee is a commitment to value creation at origin. From working closely with growers to elevate quality, to building transparent supply chains, we aim to bring out the best of India’s diverse coffee regions. We focus on producing and curating specialty coffee for both export and domestic markets, partnering with roasters, businesses, and coffee enthusiasts who share our belief in India’s potential to stand out on the world stage. By combining scientific processing, technology-driven infrastructure, and compelling storytelling, SoCoffee is helping shape a new narrative for Indian coffee — bold, traceable, and world-class.